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Bruen's Blog Modern advice for startups and tech businesses | A blog written by Matt Bruen
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Bruen's Blog Modern advice for startups and tech businesses | A blog written by Matt Bruen
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Matt Bruen

29 posts
MModern Sales Tactics
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  • 4 minute read

The Art of the Big Deal (Part 3 of 8)

  • byMatt Bruen
  • February 7, 2021
  • 62 views
To structure deals that multiply customer value in exchange for a commitment, you must estimate the value numerically…
MModern Sales Tactics
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  • 3 minute read

The Art of the Big Deal (Part 2 of 8)

  • byMatt Bruen
  • January 17, 2021
  • 141 views
Enticing customers into signing large deals requires aligning the deal to their company objectives and multiplying their value…
MModern Sales Tactics
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  • 3 minute read

The Art of the Big Deal (Part 1 of 8)

  • byMatt Bruen
  • December 21, 2020
  • 139 views
The art of closing large deals is elusive in sales. While top sellers are known for closing large,…
PPresentation Skills
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  • 3 minute read

Leveling Up your Video Calls Pt. 2

  • byMatt Bruen
  • October 17, 2020
  • 258 views
In May, I published 10 tips to improve your video presentations. Now, five months later, and what feels like…
SSales Management
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  • 3 minute read

Mastering the Sales Formula

  • byMatt Bruen
  • September 28, 2020
  • 314 views
Every business’s sales growth is a formula. For a business to scale efficiently, you need to master the…
SSales Management
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  • 3 minute read

Three Critical Sales Metrics You’re Not Measuring

  • byMatt Bruen
  • August 8, 2020
  • 318 views
A well-run business is a predictable sales equation: marketing efforts generate leads for the top of the businesses…
GGeneral Business
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  • 4 minute read

The Great Startup Balancing Act

  • byMatt Bruen
  • June 30, 2020
  • 439 views
Startups are a delicate balancing act between acquiring new customers and maintaining their existing ones. Focusing too much on…
SSales Management
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  • 3 minute read

The Secret to Accurate Sales Forecasts

  • byMatt Bruen
  • May 24, 2020
  • 358 views
The incentive to forecast accurately is a natural misalignment between sales management and the sales team. Sales managers…
PPresentation Skills
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  • 4 minute read

10 Tips to Improve Your Video Presentations

  • byMatt Bruen
  • May 15, 2020
  • 454 views
Presenting over video conference is uniquely challenging. Unlike an in-person presentation, the presenter’s ability to read the room…
GGeneral Business
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  • 3 minute read

Everything is Overpriced

  • byMatt Bruen
  • April 30, 2020
  • 403 views
Everything is overpriced. The COVID-19 pandemic and economic shutdown created a demand shock that has reduced overall market…
RECENT ARTICLES
  • MModern Sales Tactics
    The Art of the Big Deal (Part 3 of 8)
    • byMatt Bruen
  • MModern Sales Tactics
    The Art of the Big Deal (Part 2 of 8)
    • byMatt Bruen
  • MModern Sales Tactics
    The Art of the Big Deal (Part 1 of 8)
    • byMatt Bruen
  • PPresentation Skills
    Leveling Up your Video Calls Pt. 2
    • byMatt Bruen
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