SSales Management Read More 3 minute read Three Critical Sales Metrics You’re Not MeasuringbyMatt BruenAugust 8, 20201.9K views A well-run business is a predictable sales equation: marketing efforts generate leads for the top of the businesses…
GGeneral Business Read More 4 minute read The Great Startup Balancing ActbyMatt BruenJune 30, 20202.4K views Startups are a delicate balancing act between acquiring new customers and maintaining their existing ones. Focusing too much on…
SSales Management Read More 3 minute read The Secret to Accurate Sales ForecastsbyMatt BruenMay 24, 202010.3K views The incentive to forecast accurately is a natural misalignment between sales management and the sales team. Sales managers…
PPresentation Skills Read More 4 minute read 10 Tips to Improve Your Video PresentationsbyMatt BruenMay 15, 20202.5K views Presenting over video conference is uniquely challenging. Unlike an in-person presentation, the presenter’s ability to read the room…
GGeneral Business Read More 3 minute read Everything is OverpricedbyMatt BruenApril 30, 20202.2K views Everything is overpriced. The COVID-19 pandemic and economic shutdown created a demand shock that has reduced overall market…
LLeadership Read More 3 minute read Lessons in Leadership from COVID-19byMatt BruenApril 23, 20202.0K views The past few months have been a spectacular case study in leadership during a crisis. From world leaders,…
GGeneral Business Read More 5 minute read The Birth of a New Economy Pt. 2byMatt BruenApril 15, 20202.1K views In my last entry, I discussed why the American consumer of the 1990s and 2000s/2010s is gone. This…
GGeneral Business Read More 4 minute read The Birth of a New Economy Pt. 1byMatt BruenApril 8, 20201.7K views “Every new beginning comes from some other beginning’s end.” – Seneca, Roman Philosopher (a long time ago) The…
GGeneral Business Read More 4 minute read How COVID-19 Will Reshape the Business LandscapebyMatt BruenMarch 25, 20201.9K views Writing anything these days that does not relate to the Coronavirus (COVID-19) seems futile. Watching the virus spread…
FFinancial Modeling Read More 4 minute read Navigating a Forced Shutdown with a Small BusinessbyMatt BruenMarch 18, 20201.8K views The COVID-19 Pandemic has caused a frightening drop in consumer demand and forced shutdowns for many small businesses…