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Bruen's Blog
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  • 3 minute read
SSales Management

Three Critical Sales Metrics You’re Not Measuring

  • byMatt Bruen
  • August 8, 2020
  • 2.1K views
A well-run business is a predictable sales equation: marketing efforts generate leads for the top of the businesses…
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  • 4 minute read
GGeneral Business

The Great Startup Balancing Act

  • byMatt Bruen
  • June 30, 2020
  • 2.6K views
Startups are a delicate balancing act between acquiring new customers and maintaining their existing ones. Focusing too much on…
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  • 3 minute read
SSales Management

The Secret to Accurate Sales Forecasts

  • byMatt Bruen
  • May 24, 2020
  • 14.7K views
The incentive to forecast accurately is a natural misalignment between sales management and the sales team. Sales managers…
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  • 4 minute read
PPresentation Skills

10 Tips to Improve Your Video Presentations

  • byMatt Bruen
  • May 15, 2020
  • 2.8K views
Presenting over video conference is uniquely challenging. Unlike an in-person presentation, the presenter’s ability to read the room…
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  • 3 minute read
GGeneral Business

Everything is Overpriced

  • byMatt Bruen
  • April 30, 2020
  • 2.4K views
Everything is overpriced. The COVID-19 pandemic and economic shutdown created a demand shock that has reduced overall market…
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  • 3 minute read
LLeadership

Lessons in Leadership from COVID-19

  • byMatt Bruen
  • April 23, 2020
  • 2.2K views
The past few months have been a spectacular case study in leadership during a crisis. From world leaders,…
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  • 5 minute read
GGeneral Business

The Birth of a New Economy Pt. 2

  • byMatt Bruen
  • April 15, 2020
  • 2.3K views
In my last entry, I discussed why the American consumer of the 1990s and 2000s/2010s is gone.  This…
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  • 4 minute read
GGeneral Business

The Birth of a New Economy Pt. 1

  • byMatt Bruen
  • April 8, 2020
  • 1.9K views
“Every new beginning comes from some other beginning’s end.” – Seneca, Roman Philosopher (a long time ago) The…
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  • 4 minute read
GGeneral Business

How COVID-19 Will Reshape the Business Landscape

  • byMatt Bruen
  • March 25, 2020
  • 2.0K views
Writing anything these days that does not relate to the Coronavirus (COVID-19) seems futile. Watching the virus spread…
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  • 4 minute read
FFinancial Modeling

Navigating a Forced Shutdown with a Small Business

  • byMatt Bruen
  • March 18, 2020
  • 2.0K views
The COVID-19 Pandemic has caused a frightening drop in consumer demand and forced shutdowns for many small businesses…
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